Planning to sell on Amazon.ca?
We’re here to help!
To sell on Amazon.ca, you’ll need a GTIN (Global Trade Item Number) to uniquely identify and authenticate your products.
What’s a GTIN?
A GS1 GTIN is the number sequence you see under a barcode. It uniquely identifies your product and authenticates your business as the brand owner, enabling your products to be sold, tracked and traced anywhere in the world.
Get Your GS1 GTINs and Barcodes in a Few Simple Steps:
1Determine How Many GTINs/Barcodes You Need
Every variation of your product, like flavour, size or sugar-free, requires a unique GTIN and barcode. Our simple GTIN Estimator can help calculate your needs.
2Get Your GTINs
Subscribe to GS1 Canada to get GTINs for your products. Subscriptions start at just $26.25 a year for one GTIN and barcode. Get started.
3Create Your Barcodes
With your GTINs you can quickly and easily create your product barcodes, included with your subscription.
4Start Selling Your Products on Amazon.ca!
Why Does Amazon Ask Sellers to Use GS1 GTINs?
They Ensure Authenticity, reducing the risk of counterfeit items, wrong shipments and costly returns.
They Enhance Product Data Accuracy and Buyer Satisfaction by using global standard product identifiers. This helps sellers improve the overall quality of the Amazon catalogue, boosts shopper confidence and ensures a high-quality experience for all customers.
They Improve Product Searchability by linking a physical product to its unique digital identity with your product details, making it easier for customers to find your products online.
They Provide Global Selling Capability by enabling you to sell your products on any Amazon platform and marketplaces worldwide.
Amazon Canada Requirements
Always consult Amazon Canada for the most up-to-date guidelines for selling on amazon.ca.
Barcodes and Beyond: Other Ways GS1 Canada Can Support Your Business
Industry Solutions
Grow your business with flexible solutions. Access tools and services for accurate data and images to list, sell and promote your products with retailers and online marketplaces.
Small Business Support
Trusted barcodes, tools and support to help your small business grow. Whether starting out or scaling up, GS1 Canada is here to help you succeed.
Product Images
Our professional team of photographers and graphic designers capture and edit your product images providing the content retailers require for important business functions (i.e. Planograms, advertising and online platforms).
10 billion+ GS1 barcodes are scanned around the world every day.
1 billion+ products use GS1 GTINs and barcodes.
2 million+ companies use GS1 GTINs and barcodes.